FAQs
General Questions
- Why attend BriForum?
- When is BriForum?
- How long is BriForum?
- What kind of professionals attend BriForum?
- What is BrianMadden.com?
- Can I get access to video presentations from the 2013 conference?
- When will the agenda be posted?
Registration and Payment
- How do I register?
- What does it cost?
- What's included in registration?
- Are there any discounts available?
- Are there any pricing deadlines?
- What forms of payment are accepted?
- When do I have to register?
- Who do I contact if I need a visa or Letter of Invitation to attend the event?
- Why do I need a BrianMadden.com user name?
- How do I create a BrianMadden.com user name?
- How do I get a receipt and confirmation after registering?
- Am I required to sign up for breakout sessions prior to the event?
- What if I need to change my contact information and I have already registered?
- I’m having issues registering online. Who can I contact for help?
- How do I register a group?
- My plans have changed and I need to send a substitute in my place. How do I do this?
- I’ve already registered, can you register a colleague for me?
- What if I have to cancel?
Sponsorship and Press
- Who do I contact about sponsoring BriForum?
- How many sponsors will be at BriForum?
- I’m a member of the press and would like to attend BriForum. How do I register?
Hotel, Travel and Venue
Speakers
Contact
At the Event
- What should I bring on-site? Is there a dress code?
- Will there be wireless available?
- I have a special dietary need/allergy, who do I contact about getting a special meal?
- Are there any special events during the evening?
General Questions
Why attend BriForum?
One word: Content
The bottom line is that BriForum has the most real-world, unbiased, technical content available anywhere in the world. You will be blown away by the amount of knowledge, tips & tricks, and verified techniques and strategies that you'll learn.
BriForum attendees will leave this conference with knowledge that can be applied immediately. And remember, ALL of the technical breakout sessions are being recorded (for video, audio, and presenter screen capture), so you will leave BriForum with the real-world knowledge you gained and with hours of content available for download.
Get more information on our Why Attend page.
When is BriForum?
BriForum 2013 London will take place 16-17 May at the etc venues St. Paul's at 200 Aldersgate in London.
BriForum 2013 London will be two full days of sessions, networking opportunities, exhibit hours and more! The days usually start between 8:00 or 9:00 and sessions end around 17:00. We also run the highly entertaining Geek Out event during the evening on Day 2.
What kind of professionals attend BriForum?
BriForum is a technical conference, so everyone who attends is technical.
Since the event focuses on application and desktop virtualisation, attendees include people who are interested in server-based computing, application streaming, and VDI technologies.
Most people who attend BriForum work in the IT departments of companies and spend their time involved in these technologies. But we also get a lot of people who are consultants, in addition to vendors and analysts who just want to learn more about how the industry works.
Geographically speaking, our attendees come from all over the world.
The only thing the attendees have in common is that they all want to learn more about these technologies. They want insight into what's really happening in this industry and how these products work in a no-fluff, no-spin way.
What is BrianMadden.com?
BrianMadden.com is an independent blog site dedicated to application and desktop virtualisation. Brian Madden is known throughout the world as an opinionated, super technical, fiercely-independent desktop virtualisation expert. He's written several books and over 2,000 articles about desktop and application virtualisation. His blog receives millions of visitors per year and is a leading source for conversation, debate, and discourse about the application and desktop virtualisation industry. Brian is also the creator of BriForum.
To learn more about Brian and his blog visit www.brianmadden.com.
Can I get access to the video presentations from the 2013 conference?
Yes! All attendees who register for BriForum 2013 London will get access to the videos from the conference.
Just a couple important things to note:
1) You need to create a BrianMadden.com user name before you register for the conference
2) You’ll be required to enter your BrianMadden.com user name on the first page of our online registration.
Please note that only attendees who register for the conference will have access to videos, we are not able to offer these videos for sale for people who do not register.
When will the agenda be posted?
The 2013 agenda is now available! Visit the Agenda page for full details.
Registration and Payment
You can register online here, or you can visit our Register section to see pricing and deadline information.
Pricing for BriForum 2013 is as follows:
| 2013 Regular Rate | £895 | Saturday, 6 April through Thursday, 16 May |
What's included in registration?
At BriForum 2013, all registered attendees experience the following benefits during the two-day show:
- Access to 30+ technical sessions
- Morning refreshments and lunch each day
- The Geek Out party
- Countless networking opportunities
- The chance to view live demos in the Demo Lab
- Online access to the recorded sessions after the show
- And much more!
Are there any discounts available?
Special discounts are available for BriForum past attendees, groups of 3 or more, members of user groups, among others. Visit our Register section to learn more or contact John Barbato to see if you qualify for any of our discounts.
Are there any pricing deadlines?
Yes, there are pricing deadlines.
| 2013 Regular Rate | £895 | Saturday, 6 April through Thursday, 16 May |
Please refer to our Register section for more details.
What forms of payment are accepted?
We accept payment by credit card (Visa, Mastercard, Discover, or American Express), wire transfer or check.
If you wish to pay by wire trasnfer or check, please contact John Barbato at (0) 20 7193 4279.
If you wish to pay by credit card, please complete the online registration form and online payment form.
Please note that your payment must be received before we can confirm your attendance.
For BriForum 2013, you’ll be able to register up until the week of the event, but you don’t want to wait that long! By registering earlier, you’ll be able to get a discounted price on your registration fees. And, we all know that booking travel earlier rather than later is always the less expensive way to go.
Who do I contact if I need a visa or Letter of Invitation to attend the event?
If you require a visa in order to travel to the event, please contact John Barbato with the following information:
- Full Name
- Job Title
- Company Name
- Company Address (Street Address, City, Country and Postal Code)
- Email Address
- Phone Number
Please also let us know if we may send your Letter of Invitation by email or if it needs to be sent by postal mail.
Why do I need a BrianMadden.com user name?
By having a BrianMadden.com user name, you’ll be able to access all videos and presentations after the conference takes place! All presentations are hosted on BrianMadden.com and we’ll need your user name in order to add you to the BriForum 2013 Group.
Don’t worry – membership is free, so you don’t need to worry about paying any extra for the valuable content you’ve got coming your way as a BriForum 2013 attendee!
How do I create a BrianMadden.com user name?
Please click here to create an account. All you need to provide is a unique user name and your email address. Don’t worry – membership is free, so you don’t need to worry about paying any extra for the valuable content you’ve got coming your way as a BriForum 2013 attendee!
How do I get a receipt and confirmation after registering?
When registering online you will have the opportunity to print confirmation of your registration. You will also receive a payment receipt by email as well as a separate confirmation email with registration details.
Am I required to sign up for breakout sessions prior to the event?
No, there is no separate registration for breakout sessions.
We will send out a survey a couple weeks prior to the event to see which sessions you are planning to attend, but if you change your mind later, that’s not a problem! We want to give you the freedom to customize your own personal BriForum 2013 experience and choose the breakout sessions you want to attend.
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What if I need to change my address or company name and I’ve already registered?
Contact John Barbato with both your original and new contact information and he’ll make those changes for you. He will also provide you with an updated confirmation email.
I’m having issues registering online. Who can I contact for help?
You can contact John Barbato at (0) 20 7193 4279 with your name and nature of your problem and he will be able to help complete your registration so you don’t miss out on BriForum 2013!
Go to our online registration page and enter in the registration information for the first/main attendee. When you get to the “Summary” page, you can select the quantity of attendees you would like to pay for. Your discounted group rates will be automatically applied.
Once you have paid for your group, we will contact the main attendee to gather contact and registration information for the rest of the team.
Please note that discount codes you have received may not be used in combination with the Group rates.
My plans have changed and I need to send a substitute in my place. How do I do this?
Send an email to John Barbato with your name, company, contact information and your replacement’s name, company and contact information. He’ll make that update and will send both you and your replacement a confirmation email.
Please allow approximately 2-3 business days for these requests.
I’ve already registered, can you register a coworker for me?
We cannot accommodate this request. Each attendee is responsible for registering him or herself.
You can direct your coworker (or colleague or friend) to the online registration form to complete his/her registration.
What if I have to cancel?
We are currently not accepting any cancellation requests as the cancelation deadline has passed.
Our cancellation policy is as follows:
| 6 April 2013 | 0% Refund |
Who do I contact about sponsoring BriForum?
You can contact Sales Director Sean Matthews or your TechTarget sales representative.
How many sponsors will be at BriForum?
In 2012, we had over 20 sponsors. We expect to see more in 2013!
I’m a member of the press and would like to attend BriForum. How do I register?
Please contact Kait Halliday by email with your name, job title and publication name. She will contact you with registration instructions.
Hotel, Travel and Venue
Where is BriForum 2013 being held?
BriForum 2013 will return again to London and will be held at the etc venues St. Paul's, 200 Aldersgate.
Please visit our Venue, Hotel and Travel page for more information!
What do I do about a hotel?
We have secured a special rate of £200 per night for a City Double room (excluding tax and breakfast) at the Montcalm London City at The Brewery for stays 13 - 18 May when you book by 15 April. Please note that rates are based on availability and are on a first-come, first serve basis. Complimentary wi-fi is included.
Please visit our Venue, Hotel and Travel page for details about making your hotel reservation.
Speakers
I’m interested in speaking at BriForum, how do I enter a submission?
Our Call for Papers deadline was 22 February and we are currently not accepting any more submissions for BriForum 2013.
Who will be speaking?
We have announced our confirmed speakers for BriForum London 2013! Visit our Speakers page for more information.
Contact
Who can I contact if I have questions?
Visit our Contact Us section for more information on who to reach out to for any questions that are not already addressed on our website.
At the Event
What should I bring on-site? Is there a dress code?
While this is a professional conference, there is no dress code. The conference rooms tend to be on the cool side, so we suggest bringing a sweater or jacket so you’re comfortable during the day.
Most attendees also bring their laptops or tablets to take notes, but all presentations will be made available to you after the conference.
Will there be wireless available at the venue?
Yes, we always have free wireless for our attendees. We will provide instructions for connecting in our pre-event emails and on-site at the venue.
I have a special dietary need/allergy, who do I contact about getting a special meal?
There’s a question on our online registration form exactly for this purpose! Whether you’re vegetarian, Kosher, have a nut allergy or any other concern, be sure to answer the dietary needs question.
If you’ve already registered and need to change your answer or add any comments, just contact John Barbato at (0) 20 7193 4279.
Are there any special events during the evening?
Absolutely! We hold the famous Geek Out event during the evening on Day 1. See our Special Events page for more info!
